RUSHFORD DESTINATION WORKSHOP
Presentation by Roger Brooks, CEO,
Destination Development International

Workshop held at Root River Community Church
503 Nannestad Lane, Rushford

 Thursday - Sept 10, 2009:
6:00-8:30 pm -
  "Assessment, Findings and Suggestions" 
followed by Q&A

Friday - Sept 11, 2009: 
8:00 am – Continental Breakfast for attendees
8:30-10:00 am – “The New Age of Tourism” followed by Q&A
10:15-11:30 am – “The Next Steps” followed by Q&A

Roger Brooks, the CEO of Destination Development International (DDI), and his staff will be conducting a community assessment prior to and during his visit to Rushford over a period of several days.

While previous community assessments have been based strictly on ho-hum census statistics and other “hands-off” criteria with no follow-up strategies, Roger Brooks will be looking specifically at Rushford from the perspective of a visitor, and then evaluating and making practical, useful, and do-able suggestions to enhance our place on the SE Minnesota map.  Here’s how it’ll be done...

In the next few weeks, Roger’s staff will go on-line to see what can be discovered about SE Minnesota, systematically narrowing their search to Rushford.  They will find out what they can about the terrain, the people, the culture, what is available to  consumers as opportunities for  unique experiences.

Upon his arrival in Rushford, Roger will spend several days, talking with local shopkeepers, customers, and townspeople, asking questions that many of our visitors ask, such as “What’s there to do in Rushford?” or “Where’s the best place to eat breakfast?” 

With digital camera in hand, Roger will pound the downtown Rushford pavement and capture the good, the bad and the not-so-pretty of the business community.  He will then incorporate the pictures and information into an assessment presentation. That’s right!  Your business may be part of Roger’s PowerPoint presentation!  And while some businesses may not show up as an example of “the good” in Rushford, the opportunity will be there to learn how to make them better.

Roger Brooks promises to present a delightfully entertaining and equally educational and motivational workshop with practical, carry-away tips for drawing the crowds to your business, and making Rushford a destination.  This workshop is designed for area business owners, civic leaders and elected officials in various boards and commissions, service organizations, public employees, garden clubs, economic development, tourism and marketing representatives and citizens interested in teaming up to further develop tourism in the Rushford area. 

Registration fees for the workshop, (over $100 per person) are covered through a grant from the Rushford Community Foundation, in cooperation with the Rushford Area Chamber of Commerce. 

Participants may apply for reimbursements from other grant funds when they demonstrate follow-up changes or improvements recommended in the assessment.

Don’t miss this opportunity to experience a customized professional destination assessment of Rushford!

 

To register early, call (507) 864-3338.

Also...online registration will soon be available at this location.  Stay posted!